Human beings like to live in the world of ‘what ifs’. What if this didn’t happen or what if that didn’t happen. For us football fans, we contemplate on these lines a lot because, after all, this is a game with a small margin of error. So, the biggest question in this context is the …
Tracking Social Engagement for the College Football Playoff Top Six
Friday November 02, 2018
Data provided by sponsorship valuation company Hookit shows how the College Football Playoff top six teams fared over the last week in terms of social media engagement. Hookit tracked the likes, shares, comments, and video views for posts by each school on Facebook, Twitter, Instagram, and YouTube. Though just outside the top four, and so
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FC Barcelona, Viber Create Augmented Reality Fan Experience
Wednesday October 31, 2018
FC Barcelona fans can now experience what players go through as they walk through the Nou Camp’s tunnel to the field, or what being grilled by the assembled members of the media during a press conference feel like. Through the Spanish soccer club’s latest digital partnership with the Viber messaging app, fans can now create videos
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